sell firm

firm of architects/decorators — Architektenbüro, das/Malerbetrieb, der

be on firm ground again — (lit. or fig.) wieder festen Boden unter den Füßen haben

they are firm friends — sie sind gut befreundet

the chair is not firm — der Stuhl ist wacklig od. wackelt

be a firm believer in something — fest an etwas (Akk.) glauben

firm of lawyers — Rechtsanwaltsbüro nt

the Firm (inf) — die Mafia

firm ground or going (Horse Racing) — harter Boden

to keep a firm grip or hold on sth/oneself (fig) — etw fest/sich gut im Griff haben

to gain a firm foothold (fig) — festen Fuß fassen

to have a firm foothold (fig) —

you need a firm base or foundation in any career — für jede Karriere braucht man eine stabile Basis or eine feste Grundlage

to put sth on a firm footing or foundation (economy, company etc) — etw auf eine sichere Basis stellen

it is my firm belief or conviction that... — ich bin der festen Überzeugung, dass...

to be a firm believer in sth/that... — fest an etw (acc) glauben/daran glauben, dass...

he's a firm supporter or advocate of capital punishment — er ist ein entschiedener Befürworter der Todesstrafe

to be firm about sth — auf etw (dat) bestehen

to become firm friends with sb — sich eng mit jdm befreunden

this restaurant is one of my firm favourites (Brit) or favorites (US) — dies ist eines meiner Lieblingsrestaurants

or favorite (US) — hoher Favorit sein

the pound was fairly firm against the dollar — das Pfund blieb dem Dollar gegenüber relativ stabil

to hold firm ( Fin : prices, shares, currency ) — stabil bleiben

firm of architects/decorators — Architektenbüro, das/Malerbetrieb, der

be on firm ground again — (lit. or fig.) wieder festen Boden unter den Füßen haben

the chair is not firm — der Stuhl ist wacklig od. wackelt

be a firm believer in something — fest an etwas (Akk.) glauben

to make the move to — [family, firm] trasferirsi a; [ employee] essere trasferito a

to be on the move — [ army] essere in marcia; [ train] essere in movimento

to be always on the move — [diplomat, family, nomad] spostarsi continuamente; [ traveller] essere sempre in giro o in viaggio

to get a move on — colloq. darsi una mossa

it's time I made a move — colloq. è ora che me ne vada

let's make a move — colloq. andiamo, muoviamoci

to move sth. off — spostare o togliere qcs. da [ table]

to move sth. out of, into — portare qcs. fuori da, in [ room]

to move sb. to do — [ circumstance] spingere qcn. a fare

we must get things moving — fig. dobbiamo darci una mossa

to move to — trasferirsi in [countryside, Italy]; trasferirsi a [ Rome]

to move to — essere trasferito a o in [ different department]

to make the move to — [family, firm] trasferirsi a; [ employee] essere trasferito a

to be on the move — [ army] essere in marcia; [ train] essere in movimento

to be always on the move — [diplomat, family, nomad] spostarsi continuamente; [ traveller] essere sempre in giro o in viaggio

to get a move on — colloq. darsi una mossa

it's time I made a move — colloq. è ora che me ne vada

let's make a move — colloq. andiamo, muoviamoci

to move sth. off — spostare o togliere qcs. da [ table]

to move sth. out of, into — portare qcs. fuori da, in [ room]

to move sb. to do — [ circumstance] spingere qcn. a fare

we must get things moving — fig. dobbiamo darci una mossa

to move to — trasferirsi in [countryside, Italy]; trasferirsi a [ Rome]

to move to — essere trasferito a o in [ different department]

a short time or while ago/later — vor kurzem/kurze Zeit später

for a short time or while — eine kleine Weile; ein [kleines] Weilchen

a short time before he left — kurz bevor er ging

a short time or while before/after something — kurz vor/nach etwas (Dat.)

in a short time or while — (soon) bald; in Kürze

in the short run or term — kurzfristig; kurzzeitig

wear one's hair/skirts short — seine Haare kurz tragen/kurze Röcke tragen

good doctors are in short supply — gute Ärzte sind rar od. (ugs.) sind Mangelware

be [far/not far] short of a record — einen Rekord [bei weitem] nicht erreichen/[knapp] verfehlen

somebody is short of something — jemandem fehlt es an etwas (Dat.)

time is getting/is short — die Zeit wird/ist knapp

[have to] go short [of something] — [an etwas (Dat.)] Mangel leiden [müssen]

she is short of milk today — sie hat heute nicht genug Milch

be short [of cash] — knapp [bei Kasse] sein (ugs.)

the short answer is... — um es kurz zu machen: die Antwort ist...

short and sweet — (iron.) kurz und schmerzlos (ugs.)

stop short — plötzlich abbrechen; [Musik, Gespräch:] jäh (geh.) abbrechen

stop short at something — über etwas (Akk.) nicht hinausgehen

stop somebody short — jemandem ins Wort fallen

bring or pull somebody up short — jemanden stutzen lassen

jump/land short — zu kurz springen/zu früh landen (ugs.)

short of something — vor etwas (Dat.)

fall or come [far/considerably] short of something — etwas [bei weitem] nicht erreichen

stop short of something — (fig.) vor etwas zurückschrecken

to be short in the leg (person) — kurze Beine haben; (trousers) zu kurz sein

to be in short trousers — in kurzen Hosen herumlaufen; (fig) ein kleiner Junge sein

in short order ( US inf ) — sofort

short drink — Kurze(r) m (inf), Schnaps m

short and sweet — schön kurz, kurz und ergreifend (iro)

to be short with sb — jdn schroff behandeln, jdm gegenüber kurz angebunden sein (inf)

to be in short supply — knapp sein; (Comm) beschränkt lieferbar sein

we are (five/£3) short, we are short (of five/£3) — wir haben (fünf/£ 3) zu wenig

we are seven short — uns (dat)

we are not short of volunteers — wir haben genug Freiwillige, uns fehlt es nicht an Freiwilligen

I'm a bit short (of cash) (inf) — ich bin etwas knapp bei Kasse

he's one sandwich short of a picnic (hum inf) he's one or several cards short of a full deck ( US hum inf ) — er hat sie nicht alle beisammen (inf)

we are £2,000 short/not far short of our target — wir liegen £ 2.000/(nur) knapp unter unserem Ziel

not far or much short of £100 — nicht viel weniger als £ 100, beinahe £ 100, knapp unter £ 100

he is not far short of his fiftieth birthday now — er ist jetzt knapp unter fünfzig, ihm fehlt nicht mehr viel bis zu seinem fünfzigsten Geburtstag

that's where the book falls short — daran fehlt es dem Buch

to fall short of sth — etw nicht erreichen; of expectations etw nicht erfüllen

it fell 10 feet short of the target — es fehlten 10 Fuß zum Ziel, es war 10 Fuß zu kurz

it falls far short of what we require — das bleibt weit hinter unseren Bedürfnissen zurück; (in quantity) das bleibt weit unter unseren Bedürfnissen

the parents went short of food so that the children could eat — die Eltern haben an sich (dat) selbst gespart, damit die Kinder zu essen hatten

to sell sb short (in shop) — jdm zuwenig geben

to sell oneself short (inf) — sein Licht unter den Scheffel stellen, sich unter Wert verkaufen

to sell short (Fin) — ungedeckt or ohne Deckung verkaufen

to pull up or stop short (while driving) — plötzlich or abrupt anhalten; (while walking also) plötzlich or abrupt stehen bleiben

to stop short (while talking) — plötzlich or unvermittelt innehalten

he stopped short of actually calling me a liar — er ging nicht so weit, mich tatsächlich einen Lügner zu nennen

to catch sb short (inf) — jdn in einer Verlegenheit antreffen

to be caught short by sth — auf etw (acc) nicht vorbereitet sein

it's little short of murder — das ist ja schon fast Mord

to have/get sb by the short and curlies ( Brit inf ) — jdn am Wickel haben/kriegen (inf)

a short time or while ago/later — vor kurzem/kurze Zeit später

for a short time or while — eine kleine Weile; ein [kleines] Weilchen

a short time or while before/after something — kurz vor/nach etwas (Dat.)

in a short time or while — (soon) bald; in Kürze

in the short run or term — kurzfristig; kurzzeitig

good doctors are in short supply — gute Ärzte sind rar od. (ugs.) sind Mangelware

somebody is short of something — jemandem fehlt es an etwas (Dat.)

[have to] go short [of something] — [an etwas (Dat.)] Mangel leiden [müssen]

be short [of cash] — knapp [bei Kasse] sein (ugs.)

short and sweet — (iron.) kurz und schmerzlos (ugs.)

stop short — plötzlich abbrechen; [Musik, Gespräch:] jäh (geh.) abbrechen

stop short at something — über etwas (Akk.) nicht hinausgehen

bring or pull somebody up short — jemanden stutzen lassen

jump/land short — zu kurz springen/zu früh landen (ugs.)

short of something — vor etwas (Dat.)

fall or come [far/considerably] short of something — etwas [bei weitem] nicht erreichen

stop short of something — (fig.) vor etwas zurückschrecken

hard drugs — drogas fpl duras

hard liquor — bebidas fpl (alcohólicas) fuertes

hard porn — porno m duro

hard cash — dinero m contante y sonante, efectivo m

hard currency — divisa f or moneda f fuerte

to be hard put o (BrE also) pushed to + inf: you'd be hard put (to it) to find a better doctor — sería difícil encontrar un médico mejor

to be/feel hard done by: she thinks she has been o she feels hard done by — piensa que la han tratado injustamente

• baked hard — endurecido (al sol o en el horno)

• to become or go hard — ponerse duro, endurecerse

• the water is very hard here — aquí el agua es muy dura or tiene mucha cal

• a hard blow — (fig) un duro golpe

• to take a long hard look at sth — examinar algo detenidamente

• to be hard on sb — ser muy duro con algn, darle duro a algn (LAm)

coping with three babies is very hard work — tres bebés dan mucha tarea or mucho trabajo, arreglárselas con tres bebés es una dura or ardua tarea

it's hard work getting her to talk about herself — cuesta mucho or resulta muy trabajoso hacerla hablar sobre sí misma

to be hard to please — ser muy exigente or quisquilloso

• to be hard of hearing — ser duro de oído

• he's learning the hard way — está aprendiendo a base de cometer errores

hard lines! — ¡qué mala suerte!, ¡qué mala pata! *

he had worked hard all his life — había trabajado duro or mucho toda su vida

he was hard at work in the garden — estaba trabajando afanosamente or con ahínco en el jardín

• he was breathing hard — respiraba con dificultad

• we're saving hard for our holidays — estamos ahorrando todo lo que podemos para las vacaciones, estamos ahorrando al máximo para las vacaciones

• to try hard, she always tries hard — siempre se esfuerza mucho

Bill was hard at it in the garden * — Bill se estaba empleando a fondo en el jardín, Bill estaba dándole duro al jardín *

• the government decided to clamp down hard on terrorism — el gobierno decidió tomar medidas duras contra el terrorismo

• she was feeling hard done by — pensaba que la habían tratado injustamente

• hard hit — seriamente afectado

to hit sb hard — (fig) ser un duro golpe para algn

• I would be hard pushed or put to think of another plan — me resultaría difícil pensar en otro plan

we'll be hard pushed or put to finish this tonight! — ¡nos va a ser difícil terminar esto esta noche!

• to take sth hard — tomarse algo muy mal *

he took it pretty hard — se lo tomó muy mal, fue un duro golpe para él, le golpeó mucho (LAm)

• to be hard up * — estar pelado *, no tener un duro (Sp) *

to be hard up for sth — estar falto or escaso de algo

• to freeze hard — quedarse congelado

• to set hard — [cement etc] fraguar, endurecerse

• to look hard (at sth) — fijarse mucho (en algo)

• think hard before you make a decision — piénsalo muy bien antes de tomar una decisión

I thought hard but I couldn't remember his name — por más que pensé or por más vueltas que le di no pude recordar su nombre

• hard a-port/ a-starboard — (Naut) todo a babor/estribor

• to turn hard left/ right — girar todo a la izquierda/derecha

• hard behind sth — justo detrás de algo

• hard upon sth — (=just after) justo después de algo

hard cash N — dinero m contante y sonante, (dinero m en) efectivo m

hard centre, hard center (US) N — relleno m duro

hard cider (US) N — sidra f

hard copy N — (Comput) copia f impresa

the hard core N — (=intransigents) los incondicionales, el núcleo duro

hard court N — (Tennis) cancha f (de tenis) de cemento, pista f (de tenis) de cemento

hard currency N — moneda f fuerte, divisa f fuerte

hard disk N — (Comput) disco m duro

hard goods NPL — productos mpl no perecederos

hard hat N — (=riding hat) gorra f de montar; [of construction worker] casco m; (=construction worker) albañil mf

hard labour, hard labor (US) N — trabajos mpl forzados

hard landing N — aterrizaje m duro

the hard left N — (esp Brit) la extrema izquierda, la izquierda radical

hard luck N — mala suerte f

• to be hard luck on sb, it was hard luck on him — tuvo mala suerte

hard news N — noticias fpl fidedignas

hard palate N — paladar m

hard porn * N — porno m duro

the hard right N — (esp Brit) la extrema derecha, la derecha radical

hard rock N — (Mus) rock m duro

hard sell N — venta f agresiva

hard sell tactics — táctica fsing de venta agresiva

hard sell techniques — técnicas fpl de venta agresiva

hard shoulder N — (Brit) (Aut) arcén m, hombrillo m

hard stuff * N — (=alcohol) alcohol m duro, bebidas fpl fuertes; (=drugs) droga f dura

hard top N — (=car) coche m no descapotable; (=car roof) techo m rígido

hard water N — agua f dura, agua f con mucha cal

hard drugs — drogas fpl duras

hard liquor — bebidas fpl (alcohólicas) fuertes

hard porn — porno m duro

hard cash — dinero m contante y sonante, efectivo m

hard currency — divisa f or moneda f fuerte

to be hard put o (BrE also) pushed to + inf: you'd be hard put (to it) to find a better doctor — sería difícil encontrar un médico mejor

to be/feel hard done by: she thinks she has been o she feels hard done by — piensa que la han tratado injustamente

ATTRIBUTES: actual 1. 1), adjustable 1. 2), adjusted 1. 1), administered 1. 1), 1. 2), arm's length, base 3. 2), base period, basic 3. 5), best 2. 5), budget 3. 2), n1&g1n1а clean 1. 1), comparable, competitive 1. 1), &2а current 1. 2), depressed 1. 2), а dirty 1. 1), discount 1. 1), а domestic 1. 2) а), dutiable, duty-paid, fair 2. 5), n1 final 1. 2), firm II 1. 1) б), fixed II 1. 4) б), flat 2. 5), n2&g2n4 flexible 1. 2), б full 1. 2), going, graduated 1. 2), gross II 1. 3) а), internal II 1. 2) а), negotiable 1. 2), negotiated, net 3. 2), n1а nominal II 1. 3) а), original 2. 5), n1 pegged 1. 2), planned, premium 2. 5), n2&g1n3б present I 2. 2) а), published, quoted I 2. 2) а), I 2. 3) а), I 2. 4) а), reasonable 1. 2), regular 1. 1), set 2. 5), n1 special I 1. 6) а), standard 2. 5), n2 stated 1. 1), target 3. 2), threshold, total 2. 5), n4 usual, variable II 1. 2) а), advertise 1. 1), discount 2. 5), n1 suggest 1. 1)

consumer-friendly [customer-friendly, user-friendly\] price — цена, приемлемая для потребителя [клиента, пользователя\]*; цена, дружественная к потребителю [клиенту, пользователю\]*